These three projects required identifying a name, logo, typographical treatment, graphic elements, and color schemes. Du Monde Tea places itself in the market by claiming to find the best teas worldwide. Each variety would have a different center graphic element and color scheme but the logo, type treatment, saturated colors, and background graphic elements would remain consistent. Skin care products sell on the belief that the research and tested ingredients can reduce wrinkles, so these labels relied heavily on copy to convey a product backed by science.